Bluffton is a medium-sized coastal town (i.e. on the ocean, a bay, or inlet) located in the state of South Carolina. With a population of 34,493 people and seven associated neighborhoods, Bluffton is the 17th largest community in South Carolina. There's nothing like the smell of a brand new house, and in Bluffton, you'll find that a large proportion of houses were recently built. New growth in residential real estate is an indication that people are choosing to move to Bluffton, and putting down their money on brand new construction. Bluffton’s real estate is, on average, some of the newest in the nation. Bluffton does seem to be experiencing an influx of affluent people, because the median household income is $99,575.00.

Bluffton home prices are not only among the most expensive in South Carolina, but Bluffton real estate also consistently ranks among the most expensive in America.

A relatively large number of people in Bluffton telecommute to their jobs. Overall, about 13.43% of the workforce works from home. While this may seem like a small number, as a fraction of the total workforce it ranks among the highest in the country. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

Because of many things, Bluffton is a great place for families with children to consider. First of all, many other families with children live here, making Bluffton a place where both parents and children are more likely to develop social ties with other families, as well as find family-oriented services and community. The town’s good public school district and large population of college-educated adults provide an environment conducive to academic values. With regard to real estate, Bluffton has a high rate of owner-occupied single family homes, which tends to reflect stability in the local community. Finally, Bluffton’s overall crime rate is lower than average for the country.

Bluffton is also nautical, which means that parts of it are somewhat historic and touch the ocean or tidal bodies of water, such as inlets and bays. Quite often, nautical areas such as these attract visitors and locals who come to enjoy the scenery and various waterfront activities.

Bluffton is a decent-sized town, yet no one gets to work using public transit, because the town has no real transit system.

The education level of Bluffton ranks among the highest in the nation. Of the 25-and-older adult population in Bluffton, 46.55% have at least a bachelor's degree. The typical US community has just 21.84% of its adults holding a bachelor's degree or graduate degree.

The per capita income in Bluffton in 2022 was $52,381, which is wealthy relative to South Carolina and the nation. This equates to an annual income of $209,524 for a family of four. However, Bluffton contains both very wealthy and poor people as well.

Bluffton is a very ethnically-diverse town. The people who call Bluffton home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Bluffton residents report their race to be White, followed by Black or African-American. Bluffton also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 13.06% of the town’s residents. Important ancestries of people in Bluffton include Irish, German, English, Italian, and Polish.

The most common language spoken in Bluffton is English. Other important languages spoken here include Spanish and Portuguese.