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Data on this report is based on areas within the legal city boundary, outlined in black on the map. Any additional neighborhoods shown on the map are associated with the city by name and are included for reference only.

Sturgeon Bay, WI
Real Estate & Demographic Data






Sturgeon Bay profile


Living in Sturgeon Bay



Sturgeon Bay is a somewhat small city located in the state of Wisconsin. With a population of 9,740 people and five associated neighborhoods, Sturgeon Bay is the 98th largest community in Wisconsin.

Also of interest is that Sturgeon Bay has more people living here who work in computers and math than 95% of the places in the US.

One interesting thing about the economy is that relatively large numbers of people worked from their home: 7.71% of the workforce. While this number may seem small overall, as a fraction of the total workforce this is high compared to the rest of the county. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

It is a fairly quiet city because there are relatively few of those groups of people who have a tendency to be noisy. (Children, for example, often can't help themselves from being noisy, and being parents ourselves, we know!) Sturgeon Bay has relatively few families with children living at home, and is quieter because of it. Renters and college students, for their own reasons, can also be noisy. Sturgeon Bay has few renters and college students. But the biggest reason it is quieter in Sturgeon Bay than in most places in America, is that there are just simply fewer people living here. If you think trees make good neighbors, Sturgeon Bay may be for you.

Compared to the rest of the country, citizens of Sturgeon Bay spend much less time in their cars: on average, their commute to work is only 15.74 minutes. This also means that noise and pollution levels in the city are less than they would otherwise be.

The percentage of people in Sturgeon Bay who are college-educated is somewhat higher than the average US community of 21.84%: 25.90% of adults in Sturgeon Bay have at least a bachelor's degree.

The per capita income in Sturgeon Bay in 2022 was $39,271, which is upper middle income relative to Wisconsin and the nation. This equates to an annual income of $157,084 for a family of four. However, Sturgeon Bay contains both very wealthy and poor people as well.

The people who call Sturgeon Bay home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Sturgeon Bay residents report their race to be White, followed by Native American. Important ancestries of people in Sturgeon Bay include German, English, Norwegian, Irish, and Belgian.

The most common language spoken in Sturgeon Bay is English. Other important languages spoken here include Polish and Spanish.


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